Personal Democracy Forum

NYU Skirball Theater and Kimmel Center, New York, NY

After 12 years of organizing the conference internally, PDF’s founders contracted WORKSHOP to improve the design and manage the marketing & operations for their 2017 confrence. A leading civic tech conferences in the country, the 600 person conference is two packed days of content, from keynote speeches to intimate panel discussions. We focused our efforts on creating fun and clear designs that ensured attendees could quickly understand the multi-track schedule, easily and efficiently move from theater to meals to breakout sessions, and focus on enjoying the conference and meeting other guests. In addition, we recruited and managed a few dozen staff and volunteers to serve not only as assistance and information resources but as s ambassadors for the event.



  • Creative Direction 
  • Environmental Design 
  • Conference Branding 
  • Collateral design 
  • Marketing Outreach & Communications 
  • Budget Management 
  • Installation & Breakdown 
  • Onsite Operations
  • Staff Recruitment & Management

Photos by Jennifer Young